UP Man Fakes His Death to Go Viral on Instagram, Ends Up in Police Custody

A man from Uttar Pradesh, who wanted to go viral on social media, took a dangerous gamble by faking his own death. Mukesh Kumar staged his death in broad daylight on a busy road, and his friends filmed the scene for an Instagram video. The police have since arrested Kumar in connection with the video.

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The now-viral video opens to show a close-up of Kumar, who is seen with cotton stuffed in his nostrils and a garland around his neck, lying on a red mat wrapped in a shroud. As the video goes on, the camera pans to show Kumar lying on the road in front of Kasganj police barrier with people surrounding him. He placed the police barrier in the middle of the road to divert traffic, so that he can shoot the video without any disruption.

In the video, one person can be heard saying, “Bhaiya Ram Ram,” while another asks, “Kon hai [Who is this]?” A third bystander questions, “Video banayein [Shall I record it on video]?” and another curious individual inquires, “Ye kya ho gaya [What has happened]?”

Moments later, Kumar “comes to life,” removing the cotton from his nostrils.

Watch the video here:

The video, which landed Kumar in police custody, is all over the Internet. Many took to comments to share their thoughts.

Here’s what people have said after watching the viral video:

“Reel makers are ready to go to any extent,” aptly pointed out an individual.

Another added, “This is a different level of illness.”

“I never thought people would stoop so low for views,” expressed a third.

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A fourth joked, “Government should impose 18% GST on reels.”

“This is madness,” commented a fifth.

A sixth joined, “Somebody please ban reels.”