After a worldwide expansion into 4 continents through a global distribution network currently exceeding 25 countries and 1200 stores, UM Motorcycles is now consolidating its presence in Europe with a specifically designed and crafted product line-up with European customers in mind.
UM Motorcycles is presenting its European range of cruisers, sport, dual purpose, motard, adventure and scrambler models at the 2016 Intermot, being held in Cologne, Germany. According to the company, UM’s DSR, Renegade and Xtreet series will soon win the hearts of motorcycle fans and enthusiasts all over Europe.
“Our philosophy is to offer our clients an opportunity to ride an exciting, modern, unique motorcycle line up at a price that will be easy on the pocket” said MrJuan Villegas, Global Director Business Development at UM International, LLC (USA). “We strive to design good quality recreational and transportation products, with the intention of bringing aspirational models to the daily life of smart users that do not want to overspend, but that at the same time don't want to sacrifice a good riding experience on a unique bike…our Renegade line of Cruisers is a perfect example for those clients (men and women) who would love to cruise around on a comfortable American Chopper, but that may be deterred to buy a big, heavy and expensive bike, for those clients we have an excellent option in our Renegade series that start in the 125cc (EFI) engine size”.
The Company who has already signed three exclusive importers (United Kingdom, Portugal and Spain) is taking the occasion of the INTERMOT exhibition to meet some potential importers to cover other European countries.
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